Winning The Room
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Overview |
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Delivering an effective data-driven presentation to a nontechnical live audience isn’t the same as discussing technical details with peers. Entirely different ways of organizing and presenting information are necessary to help an audience that doesn’t have your expertise to do the following:
Delivering a live presentation is very different from compiling a written document. You must be purposeful and diligent if you want to develop a presentation that conveys a compelling story while simultaneously avoiding myriad traps that undercut your credibility and limit your impact. This book is meant to be a handbook that you keep on your desk so that you can refer to it on an ongoing basis during presentation development. Just like athletes continue to practice basic skills throughout their careers, it is also necessary to constantly refresh yourself on how to create and deliver data-driven information effectively and to routinely practice the basics. The book contains nearly 120 specific tips with nearly 150 illustrations that are arranged in sections that flow from planning a presentation, to developing it, to delivering it. Each tip is short and to the point, often with accompanying illustrations, so that any tip can be read and absorbed in just a few minutes. Although some tips relate to similar underlying concepts, each will stand on its own, so you can read any tip in isolation and apply it. Because tips stand alone, there is also no need to read the book sequentially and, if desired, you can focus on sections where you feel you need the most help. By following these tips, you’ll get better at creating and delivering data-driven presentations that provide information in a manner enabling it to be received, understood, and embraced by your audience. This combination will help increase the level of data literacy within your organization while also increasing your influence. If your goal is to create and deliver effective data-driven presentations, this book is for you! Don't miss the foreword by well-known thought leader Kirk Borne and the afterword by Rasmus Wegener, Bain & Company's senior partner over their advanced analytics practice. |
Reached Amazon's #1 new release ranking for Information Management and Running Meetings & Presentations
Reached Amazon's #1 ranking in Business Communication, top 10 in Information Management, and top 12 in Running Meetings & Presentations 
To learn about Bill's other books, click here
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Reviews |
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“Read this Book! It is an outstanding desk reference for anyone who develops technical presentations for a non-technical audience. You’ll improve your live presentation skills every time you open it.”
- Craig Brabec - Data Analytics Executive and transformational leader for Fortune 100 organizations, including Caterpillar, Ford Motor Company and McKesson, and current Chief Data Analytics Officer at McDonald’s Corporation
“Ever read a book and wish it came with some templates you could put into practice immediately? This book does just that with numerous examples of how to take poor presentation practices and make them great.”
- Alan Jacobson, Chief Data & Analytics Officer, Alteryx
“Facts and figures are not a story! Have you ever presented your good data analysis and failed to get any action? Good data analysis, while essential, is only half the battle. The other half is effective presentation. This book gives you great practical tips on text, images, charts, and delivery methods to make your next presentation so much better, and should be an essential companion to every Data Scientist or Data Analyst”
- Gregory Piatetsky-Shapiro, President, KDnuggets
“Bill has provided all of us a real practitioners guide for the 'how to' of delivering a winning presentation. It is both easy to read and organized to allow for quickly referencing topics. This is the only body of work I’m aware of that combines the importance of data and analytics into a step-by-step approach for developing and delivering a winning presentation to any decision-making audience, and it is especially applicable to executive decision-making bodies.”
- Bill VanCuren, EVP & CIO, NCR Corporation
“Most business and data professionals struggle with delivering impactful presentations that consistently win the hearts and minds of their audience. In this book, Bill provides dozens of very practical and easy to adopt tips that will help you become an engaging and impactful presenter. “
- Mano Mannoochahr, Chief Data and Analytics Officer, Travelers Insurance
"Storytelling and data are both important, but extremely hard to bring together effectively. This book enables all readers with an interest in data to think about how to create and tell a story with data that engages, teaches, and informs both technical and executive audiences alike."
- Eric Weber, Head of Data Product and Experimentation at Yelp
“Business communication has become critical in today’s fast-moving world. In this book, Bill Franks has drawn on his many years of experience to create a simple guide with practical, readily usable examples that will help beginners in business communications develop effective skills, and help experienced practitioners remain on top of their game.”
- Dilip Krishna, Managing Director, Deloitte
“Whether you’re a novice or experienced at presenting data, this book is packed with practical tips that will enhance how you approach your next presentation. Rather than taking years to learn these tips like me, Bill Franks’ sage advice will fast-track your ability to create and deliver impactful data presentations.”
- Brent Dykes, Author, Effective Data Storytelling: How to Drive Change with Data, Narrative, and Visuals, Founder/Chief Data Storyteller, AnalyticsHero, LLC
“The world is driven by data and it is vital to understand how to use and apply analytics within your business. Bill Franks has written an excellent guide with 119 useful tips on how to become successful in presenting your data so it will have the most impact.”
- Dr Mark van Rijmenam, The Digital Speaker, author and founder of Datafloq
“Whether you are an internal or external analytics consultant, this book provides practical guidance for becoming an effective data storyteller. Highly recommended for data professionals at all levels.”
- Rod Bates, Managing Director, Data & Analytics, PwC and former VP, Decision Sciences and Data Strategy, The Coca-Cola Company
“Winning the Room is relevant to a broad audience: The book is a pointed refresher for more seasoned business leaders, project managers, researchers and consultants. It’s also the one complete reference on presentation preparation for those early in their career: professionals, academics and students alike.”
- Rasmus Wegener, Senior Partner, Bain & Company
“To achieve profoundly better data-driven presentations and communications, every presenter of data should study and learn from this book, and every data-related curriculum should require this book for all their students. The book is a well- ordered guide through a full menu of must-do’s, don’t-do’s, how-to’s, and why-do’s in data communications, data presentation, data storytelling, and presentation design.”
- Kirk Borne, Chief Science Officer, DataPrime.ai
- Craig Brabec - Data Analytics Executive and transformational leader for Fortune 100 organizations, including Caterpillar, Ford Motor Company and McKesson, and current Chief Data Analytics Officer at McDonald’s Corporation
“Ever read a book and wish it came with some templates you could put into practice immediately? This book does just that with numerous examples of how to take poor presentation practices and make them great.”
- Alan Jacobson, Chief Data & Analytics Officer, Alteryx
“Facts and figures are not a story! Have you ever presented your good data analysis and failed to get any action? Good data analysis, while essential, is only half the battle. The other half is effective presentation. This book gives you great practical tips on text, images, charts, and delivery methods to make your next presentation so much better, and should be an essential companion to every Data Scientist or Data Analyst”
- Gregory Piatetsky-Shapiro, President, KDnuggets
“Bill has provided all of us a real practitioners guide for the 'how to' of delivering a winning presentation. It is both easy to read and organized to allow for quickly referencing topics. This is the only body of work I’m aware of that combines the importance of data and analytics into a step-by-step approach for developing and delivering a winning presentation to any decision-making audience, and it is especially applicable to executive decision-making bodies.”
- Bill VanCuren, EVP & CIO, NCR Corporation
“Most business and data professionals struggle with delivering impactful presentations that consistently win the hearts and minds of their audience. In this book, Bill provides dozens of very practical and easy to adopt tips that will help you become an engaging and impactful presenter. “
- Mano Mannoochahr, Chief Data and Analytics Officer, Travelers Insurance
"Storytelling and data are both important, but extremely hard to bring together effectively. This book enables all readers with an interest in data to think about how to create and tell a story with data that engages, teaches, and informs both technical and executive audiences alike."
- Eric Weber, Head of Data Product and Experimentation at Yelp
“Business communication has become critical in today’s fast-moving world. In this book, Bill Franks has drawn on his many years of experience to create a simple guide with practical, readily usable examples that will help beginners in business communications develop effective skills, and help experienced practitioners remain on top of their game.”
- Dilip Krishna, Managing Director, Deloitte
“Whether you’re a novice or experienced at presenting data, this book is packed with practical tips that will enhance how you approach your next presentation. Rather than taking years to learn these tips like me, Bill Franks’ sage advice will fast-track your ability to create and deliver impactful data presentations.”
- Brent Dykes, Author, Effective Data Storytelling: How to Drive Change with Data, Narrative, and Visuals, Founder/Chief Data Storyteller, AnalyticsHero, LLC
“The world is driven by data and it is vital to understand how to use and apply analytics within your business. Bill Franks has written an excellent guide with 119 useful tips on how to become successful in presenting your data so it will have the most impact.”
- Dr Mark van Rijmenam, The Digital Speaker, author and founder of Datafloq
“Whether you are an internal or external analytics consultant, this book provides practical guidance for becoming an effective data storyteller. Highly recommended for data professionals at all levels.”
- Rod Bates, Managing Director, Data & Analytics, PwC and former VP, Decision Sciences and Data Strategy, The Coca-Cola Company
“Winning the Room is relevant to a broad audience: The book is a pointed refresher for more seasoned business leaders, project managers, researchers and consultants. It’s also the one complete reference on presentation preparation for those early in their career: professionals, academics and students alike.”
- Rasmus Wegener, Senior Partner, Bain & Company
“To achieve profoundly better data-driven presentations and communications, every presenter of data should study and learn from this book, and every data-related curriculum should require this book for all their students. The book is a well- ordered guide through a full menu of must-do’s, don’t-do’s, how-to’s, and why-do’s in data communications, data presentation, data storytelling, and presentation design.”
- Kirk Borne, Chief Science Officer, DataPrime.ai
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